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Privacy Policy

Last Updated: [Date]

1. Introduction

This Privacy Policy explains how [Your Company Name] ("we," "us," or "our") collects, uses, and protects your personal information when you visit our website.

We are committed to protecting your privacy and complying with applicable data protection laws, including:

  • GDPR (General Data Protection Regulation) for users in the European Union
  • CCPA/CPRA (California Consumer Privacy Act / California Privacy Rights Act) for California residents
  • Other applicable US state privacy laws

2. Data Controller

The data controller responsible for your personal data is:

[Your Company Name]
[Your Street Address]
[City, State ZIP]
Email: [Your Email]
Phone: [Your Phone]

3. Information We Collect

3.1 Information You Provide

  • Contact Information: Name, email address, phone number (when you book a consultation)
  • Quiz Responses: Your answers to our business automation quiz
  • Communication Data: Any information you provide when contacting us

3.2 Information Collected Automatically

  • Usage Data: Pages visited, time spent, clicks, navigation paths
  • Device Information: Browser type, operating system, device type
  • Log Data: IP address, referrer URL, access times
  • Cookies: See Section 5 for details

4. How We Use Your Information

We use your personal information for the following purposes:

  • Service Delivery: To provide our automation consultation services
  • Communication: To respond to your inquiries and send appointment confirmations
  • Analytics: To understand how visitors use our website (only with your consent)
  • Improvement: To improve our website and services
  • Legal Compliance: To comply with legal obligations

Legal Basis (GDPR)

  • Consent: Analytics cookies (Art. 6(1)(a) GDPR)
  • Contract Performance: Processing booking requests (Art. 6(1)(b) GDPR)
  • Legitimate Interest: Website functionality, security (Art. 6(1)(f) GDPR)

5. Cookies and Tracking Technologies

5.1 Essential Cookies

These cookies are necessary for the website to function and cannot be disabled:

  • Cookie Consent: Stores your cookie preferences
  • Session Management: Maintains your quiz progress

5.2 Analytics Cookies (Requires Consent)

We use Google Analytics to understand how visitors use our website:

  • Provider: Google Ireland Limited
  • Purpose: Website usage analysis
  • Data Collected: Pageviews, session duration, user interactions
  • IP Anonymization: Enabled (last octet removed)
  • Retention: 26 months

You can manage your cookie preferences at any time using our cookie banner.

6. Third-Party Services

6.1 Calendly (Appointment Booking)

  • Provider: Calendly LLC, Atlanta, GA, USA
  • Purpose: Schedule consultation appointments
  • Data Shared: Name, email, phone (if provided)
  • Privacy Policy: calendly.com/privacy

6.2 Google Analytics

  • Provider: Google Ireland Limited
  • Purpose: Website analytics (only with consent)
  • Data Transfer: May be transferred to USA (Standard Contractual Clauses)
  • Privacy Policy: policies.google.com/privacy

7. Data Retention

  • Contact Information: Retained for 2 years or until you request deletion
  • Quiz Responses: Stored locally in your browser, not transmitted to our servers
  • Analytics Data: Retained for 26 months (Google Analytics default)
  • Server Logs: Retained for 90 days

8. Your Rights

8.1 GDPR Rights (EU Residents)

  • Right to Access: Request a copy of your personal data
  • Right to Rectification: Correct inaccurate data
  • Right to Erasure: Request deletion of your data ("right to be forgotten")
  • Right to Restriction: Limit how we process your data
  • Right to Data Portability: Receive your data in a structured format
  • Right to Object: Object to processing based on legitimate interests
  • Right to Withdraw Consent: Withdraw consent at any time
  • Right to Lodge a Complaint: File a complaint with your data protection authority

8.2 CCPA/CPRA Rights (California Residents)

  • Right to Know: Request information about data we collect and how it's used
  • Right to Delete: Request deletion of your personal information
  • Right to Opt-Out: Opt-out of the "sale" or "sharing" of personal information
  • Right to Correct: Request correction of inaccurate data
  • Right to Limit Use: Limit use of sensitive personal information
  • Right to Non-Discrimination: Not be discriminated against for exercising your rights

8.3 How to Exercise Your Rights

To exercise any of these rights, please contact us at: [Your Email]

We will respond to your request within 30 days (GDPR) or 45 days (CCPA).

9. Do Not Sell My Personal Information (CCPA)

We do not sell your personal information. We do not and will not sell your personal data to third parties.

We may share data with service providers (like Calendly and Google Analytics) for business purposes, but this does not constitute a "sale" under CCPA.

10. International Data Transfers

Your data may be transferred to and processed in countries outside your country of residence, including the United States. We ensure appropriate safeguards are in place:

  • EU-US Data Transfers: Standard Contractual Clauses (SCCs)
  • Adequacy Decisions: Where applicable
  • Privacy Shield: For legacy transfers (now invalidated, using SCCs instead)

11. Data Security

We implement appropriate technical and organizational measures to protect your personal data:

  • SSL/TLS encryption for data transmission
  • Secure server infrastructure
  • Access controls and authentication
  • Regular security assessments

12. Children's Privacy

Our website is not intended for children under 16 years of age (GDPR) or 13 years of age (COPPA). We do not knowingly collect personal information from children.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

14. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Email: [Your Email]
Phone: [Your Phone]
Address: [Your Business Address]

15. Supervisory Authority

EU Residents: You have the right to lodge a complaint with your local data protection authority.

California Residents: You may contact the California Attorney General's office regarding CCPA compliance.

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